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Contemporary Strategy Analysis: Text and Cases, by Robert M. Grant
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Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text.
In this new edition, he includes an even greater focus on strategy implementation that reflects the needs of firms to reconcile scale economies with entrepreneurial flexibility, innovation with cost efficiency, and globalization with local responsiveness. This edition also incorporates some of the key strategic issues of today including: post-financial crisis adjustment, the continuing rise of China, India and Brazil, and the increased emphasis on ethics and sustainability. Coverage is also provided on strategy in not-for-profit organizations.
Contemporary Strategy Analysis, Text and Cases 8th Edition combines the text with an updated collection of 20 case studies. It is suitable for both MBA and advanced undergraduate students.
Additional teaching resources are also available for instructors, including an instructor’s manual, case teaching notes, test bank, teaching slides, case video clips and extra cases. All of these resources can be accessed via the companion website: www.contemporarystrategyanalysis.com
- Sales Rank: #53989 in Books
- Published on: 2013-01-22
- Original language: English
- Number of items: 1
- Dimensions: 9.50" h x 1.30" w x 7.40" l, .0 pounds
- Binding: Paperback
- 842 pages
- Text and Cases Edition
From the Back Cover
"In the strategic management textbook jungle, Contemporary Strategy Analysis stands up by its clarity and completeness. Its fluid style and vivid case examples will help students at all levels to easily grasp even the most complex issues."
—Olivier Furrer, Nijmegen School of Management, The Netherlands
"I read a few strategy books but put them all down after I bought this one. This is a clearly written, well-crafted book that eloquently combines theory with real-world examples in an easy-to-understand and compelling way."
—Amazon student review of the 7th edition
Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality. In this eighth edition, he includes an even greater focus on strategy implementation that reflects the needs of firms to reconcile scale economies with entrepreneurial flexibility, innovation with cost efficiency, and globalization with local responsiveness. The latest edition also incorporates some of the key strategic challenges of today including: post-financial crisis adjustment; the continuing rise of China, India, and Brazil; and the increased emphasis on ethics and sustainability. Additional coverage is provided on strategy adopted by not-for-profit organizations.
This text and cases combined volume includes over twenty full-length cases all written by Robert Grant, enabling students to apply concepts and techniques of strategy analysis to real-life situations. The cases, which have been completely updated, include several entirely new to this edition.
Contemporary Strategy Analysis, Eighth Edition, is suitable for both MBA and advanced undergraduate students. The textbook has been adopted by leading business schools all across the world.
Visit www.contemporarystrategyanalysis.com to access your free interactive e-book, including case and author video clips, quizzes, and glossary flashcards. Resources for instructors include an instructor’s manual, case teaching notes, test bank, teaching slides, case video clips, and extra cases.
About the Author
Robert M. Grant is the Eni Professor of Strategic Management at Bocconi University in Milan, and a Visiting Professor at Georgetown University and City University, London.
Most helpful customer reviews
14 of 14 people found the following review helpful.
Written with a healthy criticisim of different approaches
By A Customer
I used this book during my MBA in City University Business School, London and found it extremely helpful. It covers most of ground and guides the reader through different approaches showing them their pros and cons. It takes the magic out of many complicated concepts and make them accessiable. In some few parts it lacks detail but if taken as an introductry book to business strategy, it serves that purpose well. As a strategy consultant, I always keep it on my self with my favorite "The Mind Of The Strategist".
11 of 12 people found the following review helpful.
A great road map for strategic thinking
By Gustavo H. Ramos
Great book by someone who is serious about the subject! No "The Art of Strategy according to Lord Nelson" or the like. After reading the book, the reader will be able to think about strategy and judge strategic thinking as applied to real cases. But, better still, it will make the reader curious about strategy and willing to look further into some of the many good references given in the book.
16 of 20 people found the following review helpful.
Review from UC, Riverside, BSAD184 student
By Ted S.
This book was used as our main textbook for Business 184 class taught by Dr. P.Skilton. As an actual user of this book, I believe that the details this book provided are unique in the way that they offer good understanding on what business strategy is about. The book answers the ultimate question, "What is strategy?" by distinguishing strategy from plans and tactics. Additionally, it provides insights to different types of strategies, advantages/disadvantages of each, and actual cases of usage. However, this is not to say that the book is without shortcomings, it creates some confusion in a few tables (and I still believe it's in Ch.2...for those of you doing projects for Dr.Skilton's class, watch out cuz that's one thing he is gonna ask you to do for SURE!). Yet, I believe the real merit in this book could only be discovered through reading the book. >_
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