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Beefcake: 100% Rare, All-Natural, by Petra Mason
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A fun and humorous treasure trove of extremely rare, all-American beefcake pinups. From the author of Bunny Yeager’s Darkroom and Bettie Page comes Beefcake, a Herculean collection of male nudes culled from vintage magazines of men for men. A lighthearted celebration of the male physique at its best, this entertaining volume features sporty and wholesome specimens championing the ideal male figure. Beefcake includes photos selected from private collections of rare male pinups from the 1940s to pre-disco, but it also showcases images and layouts from physique magazines with titles like Muscle, Adonis, International Nudist Sun, Tomorrow’s Man, and Buck and Champ. Many of the photos featured are previously unseen—and highly collectible—works from the hugely influential photographer Bruce of Los Angeles, Kovert of Hollywood, Western Photography Guild, Don Whitman, and Kris Studio, as well as from the edgy and previously unpublished D. R. Parker and the covert Karoll of Havana.Arranged thematically with chapters such as Peak of Perfection, Swords & Sandals, Dare Devils, Locker Room, Demi Gods, Lonely Sailor, Rugged & Rough, and Gladiator, and celebrating the midcentury graphic design of the magazine covers and interiors, Beefcake is a fun and witty tribute to male physique photography.
- Sales Rank: #599797 in Books
- Published on: 2015-03-03
- Released on: 2015-03-03
- Original language: English
- Number of items: 1
- Dimensions: 11.32" h x 1.20" w x 8.86" l, .0 pounds
- Binding: Hardcover
- 256 pages
Review
"From daredevils to demigods, cowboys to sailors, there's a prime cut here for everyone." -Out Magazine
"According to [Petra] Mason, “The hallmark of beefcake is its unaffected playfulness and physicality”—qualities in abundance throughout the 256-page hardcover that features 200 color and black-and-white photographs. . . " -Frontiers Media
"A steamy new book from Petra Mason and published by Universe [at Rizzoli] brings you some of the hottest vintage male imagery from the mid-twentieth century. Called Beefcake, this incredible documentation comes complete with a foreword from drag legend Lady Bunny." -Huffington Post
“You Have To Own. A lighthearted celebration of the male physique at its best, this entertaining volume features sporty and wholesome specimens championing the ideal male figure. . . with titles like “Peak of Perfection,” “Swords & Sandals,” “Dare Devils,” “Locker Room,” “Demi Gods,” “Lonely Sailor,” “Rugged & Rough,” and “Gladiator,” which you can just about imagine without even seeing (though you must see them. You MUST)!” –American Standard Time
"For Petra Mason, the editor of Beefcake: 100% Rare, All Natural, published by Rizzoli, trying to track down the [history of "beefcake" photography] and, more significantly, the holders of the copyrights, turned out to be a bit like falling down a rabbit hole. . . . 'It was an amazing journey in terms of many months of research to try to find the right people.'" -Slate.com
"It is ALL good in this glamorous worship of the athletes who posed for beefcake photos when they were illegal. Today, we can honor them." -Vintage Sleaze
"Celebrate the season of rising sap with Beefcake: 100: Rare, All-Natural, a splendid, over-sized collection of male pin-up photography from the 1940s through the 1970s, lovingly curated by cultural historian Petra Mason. . . . there's still a frisson of the forbidden to many of these photos, and a special allure in the models' wholesome, clean-cut appearance and lack of self-absorbed porn-star attitude." -Passport Magazine
"Still, it isn't the way these men imitate Greek sculpture that makes these pictures art -- the curve of the models arms, the point of their feet, the splay of their fingers or the firmly rooted placement of their torsos -- it is the way the photos carefully craft eroticism and desire." -Edge Media Network
About the Author
Petra Mason is a cultural historian and creative director who partners with Books & Books Press. She is the author of several books, including Bunny Yeager’s Darkroom and Bettie Page: Queen of Curves.
Most helpful customer reviews
7 of 7 people found the following review helpful.
The lost art of the male pin up.
By Luke Thayer
Hands down, new favorite coffee table book. The era of male pin ups that are included are all stunning. The forward by Lady Bunny is a hoot. Great find!
2 of 2 people found the following review helpful.
VINTAGE GAY EROTICA COLLECTION A GEM
By Anthony McGill
A terrific collection of vintage male erotica culled from "physique" magazines, mainly from the 1960's before the onslaught of "anything goes" nude photography.
To those who grew up during this era where access to all-male pictures was limited to muscle mags and the like, this will be a real blast from the past and a nostalgic trip back to more "innocent" but also repressed days.
Petra Mason has assembled some 200 photos, mostly full page, many in color and a very representative selection from the famous all-male studios of the day including Bruce of Los Angeles, Lon of New York, KRIS, Champion, Vulcan, Les Demi Dieux, Douglas of Detroit and Western Photography Guild.
This very handsome, sturdy publication has been broken up into nine sections to emphasize a certain style. For example: "Beefcake" and "Figure Studies" mainly feature muscle guys such as Steve Reeves and Larry Scott, whereas "Swords and Sandals". "Cowboys and Indians" and "Duals in the Sun" tend to display the more whimsical storytelling/fantasy images of the particular studio.
Nothing too risqué here. Remember these were the days before erections and sex scenes became the norm. But there are plenty of awesome men displaying their wares in a wide variety of full frontal poses, ass shots and the favourite prop of the day, the posing pouch. The closest to interaction between the models are some quaint wrestling exhibitions and dual physique poses.
There have been a host of historical physique books in recent years, many concentrating on a single studio. Even if you have these, I would still recommend this beautifully put together volume to be added to your collection.
2 of 2 people found the following review helpful.
Disappointment
By Devin Baker
Was initially excited about this title. Had heard about it in advance as the author was performing her research. However, I question just how much research the author actually performed. The information in this book is marginal, and there is nothing of any real importance. There are certainly no new or valuable insights. In a couple of instances it appears the author did not have full permission to discuss certain photographers. References are vague and lack depth. Comparatively speaking, there are far more valuable and interesting titles on the subject including Brooklyn Boys and several of Reed Massengil's books.
Overall, a disappointment. Perhaps a good reference for someone new to the genre, but there are much better titles available.
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